The UPS Store® Franchise Experience: What It Means to Join Our Brand

The UPS Store® franchise is a recognized and reliable opportunity that allows entrepreneur-minded individuals to leverage the power of a well-structured support system and a strong brand reputation.

For entrepreneurs looking to make a positive impact in their local communities, it’s difficult to rival the franchise benefits of our brand. We have proven systems to help guide entrepreneurs as they connect with the communities they care about, serving as a local small business center.

Let’s explore the many reasons why The UPS Store® franchise is such an authentic experience and why it’s beneficial for entrepreneurs of all experience levels.

The Power of Strong Brand Recognition

The influence of a well-established brand name is undeniable in any community. Trusted, recognizable businesses give local entrepreneurs and community leaders the confidence to place their initiatives in capable hands. The UPS Store® brand offers that same level of familiarity and trust, helping franchise owners build meaningful connections with those they serve.

Brand recognition plays a powerful role in purchasing decisions, especially in business-to-business interactions. In fact, a Nielsen global study found that 59% of consumers prefer to buy new products from brands they already know. This underscores the strength of partnering with a widely recognized and reputable name like The UPS Store® brand.

Entrepreneurs looking to make a significant impact in their communities are well served by aligning themselves with a brand that has earned trust for decades. Our Mail Boxes Etc.® brand concept was introduced back in 1980 as a convenient alternative to the post office, quickly impressing consumers and business owners alike.

Over the years, it has evolved into what we know today. The UPS Store® franchise was recently ranked #1 in its category by Entrepreneur for 2025, earned the #1 spot on Forbes' 2025 Best Customer Service List, and placed #6 in Entrepreneur's annual "Franchise 500," marking its ninth consecutive year in the top ten.

When you open a The UPS Store® franchise, you become an extension of that brand power which comes with great responsibility; but, rest assured, our comprehensive training programs are designed to help you meet that responsibility with confidence. Let’s dive into that, now.

Empowering Entrepreneurs: Comprehensive Training Programs

From onboarding through initial training, we draw on 40 years of franchise experience to help you get started. Whether it’s lease negotiations or designing a marketing campaign, our team provides guidance and resources to help set your business up for a strong launch. We assist with forms and state filings, and provide guidance on your center’s design and construction, all while ensuring you understand our products inside and out.

Our online franchise training tutorials delve into more than just product knowledge; they cover technology, operations and business practices to help you launch and maintain a thriving center.

And it’s not all online. In-store training days let you experience The UPS Store’s® modern and innovative technology systems firsthand, helping both you and your community expedite processes.

Multiple Services Mean Broader Consumer Appeal

The UPS Store® range of services isn’t just about convenience — it’s about empowering entrepreneurs to serve a wide variety of customers. 

From straightforward tasks like shipping and packaging to more specialized services like printing, mailboxes and document shredding, each service gives you a chance to meet diverse needs under one roof. This breadth of offerings naturally draws foot traffic, as different community members, from small business owners looking for professional prints, to families needing safe shipping for gifts, can find value inside your center.

And it’s not just individuals who benefit. 

Small businesses thrive on local, dependable support — whether that’s quick copies or digital design assistance. By offering multiple services, The UPS Store® franchise is uniquely positioned to help community members solve problems efficiently and build long-term trust.

Community Connection and Local Impact

One of the most meaningful parts of our franchise opportunity is local ownership. 

When you open a center in your hometown, you’re not just offering shipping solutions, you’re becoming a fixture in the community. 

You get to know your customers on a first-name basis, learn about their challenges and find ways to help. 
This local engagement often leads to meaningful partnerships with schools, nonprofits and other community-focused groups, reinforcing your role as both a business owner and a caring neighbor.

Owning a The UPS Store® franchise means becoming an essential part of your community’s daily life. Whether assisting small businesses with their printing needs or helping families with reliable shipping solutions, your center plays a key role in keeping things moving. By building lasting relationships with customers and local organizations, you help foster connection and resilience within your community. This strengthens local ties and contributes to economic activity, opening the door to new opportunities for both you and those you serve.