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6 Reasons Why Millennials Can Make Great Franchisees

6 Reasons Why Millennials Can Make Great Franchisees

Here are six reasons why opening a franchise business can be a great choice for Millennials.

Millennials, also known as Gen Y, refers to those who are now roughly 24-39 years old. They are the largest generation in the U.S. labor force and many are interested in entrepreneurship. Although this generation has gotten a bad rap for being perceived as narcissistic, lazy and entitled, they actually possess a number of traits that make them ideal entrepreneurs. Opening a franchise business can be a great way to jump into ownership. Franchising allows you to go into business for yourself but not by yourself. There are a wide variety of opportunities available spanning an array of industries. Here are six reasons why Millennials in particular are well-suited for owning a franchise.

They are socially oriented and want to give back.

Millennials are willing to work hard for something they believe in, has a positive impact on others and gives them a sense of satisfaction. They care about a variety of social causes and want to make a difference in the world. As a result, they tend to gravitate towards opportunities with companies that are not only customer-centric but socially oriented as well. Delivering products and services (in a socially responsible manner) that fulfill a need, providing excellent customer service and giving back to their community are important. Many franchisors feel the same, engaging in a range of philanthropic endeavors, believing it is their duty to support their communities and give back to others.

They are innovative and deliver a fresh perspective.

Although opening a franchise business requires a willingness to follow the rules and stick to a defined plan, a shot of creativity can be just what the doctor ordered for some brands. Millennials tend to be open-minded and creative thinkers, a powerful combination for coming up with fresh, new or unconventional ideas that can help a business evolve to meet ever-changing customer expectations. This could result in the development of a new product or service or increased effectiveness or efficiency for an existing method of operation, making Millennials an asset to brands that embrace cutting edge technology.

They are tech savvy.

Born into a world with the internet, personal computers and cell phones, Millennials are digital natives who have grown up with technology. Their proficiency can prove invaluable to organizations seeking ways to leverage technology to improve their products or services, or way of doing business to ultimately deliver a better customer experience. For instance, their knowledge could be used to help build platforms that reduce the cost of customer acquisition, increase customer satisfaction and ultimately lead to increased sales and improve the bottom line. It could also prove beneficial for enhancing the franchise network itself by improving communication and means for interacting with one another, sharing information and voicing opinions.

They love to collaborate and are eager to be mentored.

Millennials are an educated generation and love to learn. They value knowledge and prefer collaborating with peers to bounce ideas around to get a better sense of what works and what doesn’t. They are eager to be mentored and crave a coaching relationship with role models who can provide guidance and inspiration. Owning a franchise within a system that puts an emphasis on training and support, not only from corporate but also among its franchisee network would be a perfect fit.

They are ambitious and want to succeed.

Everyone wants to be successful, but Millennials are especially confident, having the self-belief that anything is possible. However, for them success isn’t necessarily defined by their income. It’s more about “thriving” than “winning.” Being happy, feeling rewarded and having a positive social impact are more important than money or social status. The old adage, “money doesn’t buy happiness” rings true with this generation who defines success by the things they do rather than the things they have.

They are willing to take calculated risks.

Millennials are more likely than any another generation to want to start their own business, but they’re wary. They understand calculated risk and are willing to invest the time for due diligence to identify opportunities where the reward is likely to outweigh the risk. Although opening a franchise business does not guarantee success, it carries much less risk than starting a business from scratch, making it an attractive option to hit the ground running. Joining a franchise network allows you to leverage the power of an established brand name, proven business model and methods of operation in addition to receiving extensive training, support and guidance that foster success.

Owning a franchise can be a great business venture that aligns well with the strengths of the Millennial generation. Franchisors can benefit from Millennial franchisees within their ranks by gaining insight that can help make their products and services more appealing to the largest generation in the market while also infusing a fresh perspective into their business. This makes franchising a win-win situation for both Millennials and franchisors.

2023 Entrepreneur's Franchise 500 Top Rated for Veterans badge

We Proudly Support Our Veterans

Participating partners with the VetFran program, The UPS Store offers qualifying veterans $15,000 off their franchise fee to start their new business. To learn more, contact The UPS Store Franchise Development Team.

Entrepreneur's Franchise 500 Ranked #4 in 2023 badge

Ranked for over 30 Consecutive Years

The UPS Store has been ranked #1 in the postal and business services category for over 30 years and remains in the top 5 overall for the seventh consecutive year according to the Franchise 500 list.

Kristin Howard

Franchisee, Michigan

The reason my husband and I decided to go into franchising and specifically with The UPS Store, is the different opportunities we're given with the business. The UPS Store has name recognition as well as opportunities to expand.

Debbie Adams

Franchisee, Kentucky

What I enjoy most about being a The UPS Store owner is working with my customers. We are the solution specialists for our customers.

Jim George

Franchisee, Illinios

My favorite part about The UPS Store network is the camaraderie with other franchisees. Everybody loves to help everybody else. You’re really part of a family.

Greg Murray

Franchisee, Florida

The interesting thing about The UPS Store is that when a customer walks through the door there's an extremely high probability that they're coming there to do something that is important to them. So at the end of the day, what we do for customers is very important and they are trusting that we are going to do it well.

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Mariana Huberman

Franchisee, Washington, D.C.

One of the things that I love about The UPS Store franchise system is that you're not ever in this by yourself. The franchisees of The UPS Store network are great.

Heidi Morris

Franchisee, Colorado

The thing I enjoy most about being a The UPS Store franchisee is I get to get up, go to work and know that I'm helping other business owners succeed in what they're doing.

Bob Brown

Franchisee, Tennessee

Owning a The UPS Store franchise has changed my life because it's finally given me the opportunity to engage my customers and my staff and be able to take real pride in what I do. As a franchisee, we get faced with solving peoples' problems every day and we do everything we possibly can to try to help.

Marie Jensen

Franchisee, Oregon

My favorite thing about The UPS Store is the variety. I love the variety of customers, I love the variety of services; getting to know the customers, meeting their needs, finding out how we can help them accomplish what they need to accomplish and seeing how happy they are. That makes me ecstatic.

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Tad Mollnhauer

Franchisee, Florida

With the products and services that The UPS Store provides we can make a difference in people's lives and that is the best reason for being a The UPS Store owner.

Joy Batchelor

Franchisee, Idaho

What makes being a The UPS Store franchisee worthwhile at the end of the day is the customers. The customers treat us like we're family.

Paul Erchinger

Franchisee, Texas

One nice benefit of owning a The UPS Store franchise for me has been that it gives me the opportunity to be more involved in the community. As I make relationships with others it seems like no matter what the environment is, in one way or another business comes out of that and that's not my objective—it's been a secondary benefit to being involved in the community.

Chris Reminder

Franchisee, Ohio

There are several things that I really enjoy about being a The UPS Store franchisee. First and foremost it allows me to get to know the people in the local community and that is a lot of fun. We get to see people on a regular basis. We get to know their life stories. That's a lot of fun.

Bruce Jones

Franchisee, Kentucky

Since we have joined The UPS Store, our life has changed by just having more time to spend together as a family. We've been very fortunate with the stores that we have and we have a great staff that looks out for our best interest and we look out for theirs.

Lonnie Williams

Franchisee, Oklahoma

What makes The UPS Store so successful is it gives each individual an opportunity to grow with the network and just meet the challenges that are brought to them on a daily basis. Every day gives us a new opportunity to help another person, to help another small business, to answer a question and to solve a problem.

Jeff Graham

Franchisee, Alabama

I love my customers. I love my employees. I love every person, every face that comes into my store. I enjoy every day going into work and I can't see doing anything else for the rest of my life.

Stacie Stigar

Franchisee, Alaska

I think that this franchise is so successful because of all of the resources that are available to us as center owners—we have marketing materials, we have so many different opportunities for help from the home office, and it just really makes for a great franchise.

Don Pollard

Franchisee, New Jersey

I think the thing that makes this franchise successful is a number of things. First of all we have an outstanding system, we have a great product, a great brand, and we're able to attract dynamic people to run these centers and run the business. So I think when you put all that together it really provides for a winning combination.

Mary Ellen Nichols

Franchisee, Tennessee

The thing I love about the franchise is that you have the UPS name backing you but yet you also have the autonomy to make your own decisions to promote.

Laura Griffin

Franchisee, Florida

In the eight short months I've owned my The UPS Store it has really changed my life. I've gone from being an employee of someone else to being an employer of my associates. It's a big responsibility but it's exciting every day.

Sandy Scandrett

Franchisee, Wisconsin

Being a The UPS Store franchisee has improved every aspect of my life. It's very rewarding financially, professionally, and emotionally. I have a large number of regular customers who are really, really appreciative of everything we do.

Kristie Robison

Franchisee, Alabama

I would say owning a The UPS Store location has changed my life to where I have more time and flexibility. In owning your own business you get your store up and running and you get employees that you can trust that are going to help keep your store running. This allows me to attend my two boys' ball games and also travel and do things with them so it has really changed my life for the better.